iK Sportswear Collection

iK Sports­wear Cat­a­logue inside sec­tion head

CHALLENGE

Communicate attitude for collection of stylish tennis-wear designed and built in Vancouver, BC.

SOLUTION

In these projects, we created clear, largely uncluttered appearance with a touch of artistic flair.

Scope: Web site, cat­a­logue

The cat­a­logue required the right bal­ance of dynam­ic pho­tog­ra­phy, expres­sive illus­tra­tions and infor­ma­tive text. Mean­while the web­site show­cased the new col­lec­tion while launch­ing the brand for style-con­scious ten­nis enthu­si­asts.

Web site home page.
Clos­er inspec­tion of dress.
Warm-up wear fea­ture.